ASK + OBJECTIVE + DIRECTION
As a part of Umpqua Bank's "Bank on the Greater Good" campaign, I helped in creating and producing promotional mail materials that were sent to prospective and existing customers.
The campaign's graphic identity relied mainly on layered watercolor images and a rough, hand-done like san serif font. Employing these elements I was able to effectively construct numerous creative layouts and designs to support products and promotions.
CREATIVE TEAM/ROLES
Art Director: Kate Zimmerman
Designer: Colin Sias
Designer: Colin Sias
