
ASK + OBJECTIVE + DIRECTION
In the realm of Umpqua Bank, I undertook the exhilarating challenge of reinventing the business card for Umpqua Private Bank. Their directive was clear: they sought a business card that not only exuded refinement but also radiated modernity, a masterpiece to singularly spotlight and elevate their esteemed department. Harnessing the power of elegant fonts, I meticulously crafted a delicate debossed woodgrain illustration, selected premium paper as my canvas, and adorned the design with foiled logos. The result? A meticulously curated product that resonates with sophistication, positioning Umpqua Private Bank in a higher echelon of distinction. This design endeavor was not just about a business card; it was about crafting an identity that speaks to the discerning taste and elevated status synonymous with Umpqua Private Bank.
CREATIVE TEAM/ROLES
Art Director: Kylie Emers
Senior Designer: Colin Sias
Senior Copywriter: Jeremy Lang
Senior Designer: Colin Sias
Senior Copywriter: Jeremy Lang


